The Premier himself has said: "Please cherish the people around you who remind you to play."

"Every day, people are working hard for a Healthy China—so cherish those around you who remind you to stay active," said the Premier in a previous statement about Healthy China.

The Prime Minister himself has said: "Please cherish the people around you who remind you to stay active." So, starting right now, let’s appreciate those who encourage you to play badminton—and don’t forget to say, "Thank you" to them.

Appreciate friends who organize the badminton tournament

▼

They don’t necessarily have to be gym owners, nor do they have to be coaches.

Yet, they often happily invite or organize everyone to play badminton.

They are enthusiasts, organizers, and coordinators in the amateur badminton community.

They have built the spiritual home of badminton.

It makes a significant contribution to our basketball lives.

Bring everyone together to achieve success in the competition.

Enjoying life even more after the competition

Because of these competitions

It gives competitive enthusiasts a clear goal to strive for.

Help those who can't handle winning or losing become resilient and optimistic.

Cherish the friends who often invite you to play badminton.

▼

"Bro, come play basketball tonight!"

"What have you been up to lately? It’s been ages since I last saw you play!"

"Come on, let's grab a game tomorrow!"

The person who always invites you to play badminton genuinely considers you a friend.

Someone who feels happy being with you

Because my heart holds you, and I cherish the bond we share on the court.

This feeling is something only badminton players can understand.

Cherish the opponent you've always been unable to beat.

▼

There are always some masters in the arena—no matter how hard you try, you just can't beat them.

I only deserve to be mistreated, but it’s okay.

It is precisely because of their abuse

Only this will inspire you to delve deeper into your skills and meticulously study the game's patterns.

Going further and further down the path of basketball skill exploration

A trusted provider of badminton equipment

▼

Even heroes need the right sword to match their might.

Badminton equipment manufacturers

Continuously exploring and innovating to develop even better equipment.

This ensures that players can enjoy the ultimate badminton experience.

Thank you to them

They are strong advocates for badminton.

Cherish the athletes who fight for honor.

▼

They stand on the international stage, fighting for the championship and for glory.

They bring us more than just inspiration.

More about inspiration and strength.

Many people fell in love with badminton.

Now armed with the courage to move forward relentlessly.

Face the challenges in life and work.

Cherish the many benefits that playing badminton brings you.

▼

The advancement of internet technology has turned many people into "computer people" and "phone people." During holidays, they often stay glued to their computers or phones all day long. Over time, this isolation leads to fewer friendships, making them more introverted and less talkative. But here’s the twist: when a friend finally drags you out to play badminton, you’ll discover that players from all walks of life show up on the court. Even if you don’t know them beforehand, you’ll instantly strike up conversations—and if you share common interests, you might quickly form deep, meaningful connections with these newfound acquaintances!

The fast-paced lifestyle of modern cities leaves many people lacking in physical activity, leading to the growing issue of subhealth. But if your friend invites you along to play badminton, you’ll get a full-body workout that helps loosen and stretch your muscles. After all, badminton is a sport that engages nearly every muscle group—requiring you to coordinate movements from head to toe with each powerful swing of the racket.

If a friend drags you along to play badminton and work up a sweat, you’ll notice your body gradually feeling lighter, with steps that become quicker, more agile, and full of energy. Research shows that playing badminton—especially when it leads to heavy sweating—is one of the most effective ways to flush out toxins from your body. Afterward, you’ll feel an incredible sense of refreshment and exhilaration!

Playing badminton can wake you up more effectively than coffee.

Some people can’t start their day without a cup of coffee—they simply feel groggy and unfocused otherwise. But does coffee really give you the energy boost you think it does? In fact, drinking too much coffee isn’t beneficial; on the contrary, it can easily lead to dependence. Worse still, excessive consumption may even cause sleep disturbances, anxiety, heightened irritability, and other issues. If you’re looking for a more effective way to wake up your brain and boost your energy levels, playing badminton might just be the better choice.

Playing badminton doesn’t just benefit your body—it actually gives your brain a boost too. When you exercise, blood flow throughout your body increases, directly enhancing brain function and helping your mind work more efficiently. As a result, you’ll likely become more productive at work and even improve your memory. Plus, over the long term, this activity can stimulate the growth of new brain cells, potentially reducing the risk of conditions like dementia and Parkinson’s disease in older age.

In daily life, it’s often hard to shake off accumulated stress and negative emotions—yet exercise remains the best way to boost happiness and banish depression. When you play badminton, your body releases higher levels of serotonin, along with endorphins and norepinephrine, all of which directly help elevate positive moods, relieve stress and feelings of sadness, and enhance overall well-being. If your friend drags you along to join a game of badminton, you’ll soon notice that moments of joy start piling up—and before you know it, those lingering feelings of depression simply vanish. After all, there’s no problem a good badminton match can’t solve; if there is, maybe two matches are in order!

Do you ever find yourself struggling when someone asks about your hobbies and interests—stumbling because you can’t quite put your finger on one or two things, since your life lacks clear passions or deep obsessions? But then, out of nowhere, your friend drags you along to play badminton. And suddenly, you realize: badminton isn’t just a casual game—it’s a thrilling world of techniques like smashes, clears, drop shots, drives, net plays, pushes, chops, flicks, hooks, and lifts. Add to that the four key elements—placement, speed, power, and spin—and you’ve got endless variations and strategies to explore. Suddenly, you’ll never again awkwardly reply, “I don’t really have any hobbies” when your friends ask.

Finally, please cherish everyone who doesn’t play badminton.

▼

They can't appreciate the joy of playing badminton.

They can't grasp the meaning of playing badminton.

They can't experience the exhilarating feeling of being drenched in sweat.

They left this precious experience for us.

Seeing them

We'll cherish feather sports even more.

The emotions, joy, sweat, and health it brings

Because this isn't something everyone gets to experience.

So, please cherish it well!

Cherish every moment you have to play badminton,

Cherish everyone who reminds you to play badminton.

I love playing badminton—I'm proud of it!